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Before Liftify can text your customers on your behalf, the US mobile carriers need to know who you are. Every business that sends text messages through a platform has to be registered with them first — the carriers call this A2P 10DLC registration. It exists to keep spam off the network, and carriers filter or block messages from businesses that haven’t registered. The Legal Info page is where you give Liftify the details that registration needs. You fill it in once. Liftify submits it to the carriers for you and tracks the outcome.
Until your registration is approved, your text messages won’t go out at full deliverability. If review-request campaigns or Inbox texts aren’t reaching people, this page is the first thing to check.

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Before you start

Have these to hand — the details must match your official business records, because the carriers check them:
  • Your registered legal entity name and your EIN (federal tax ID).
  • Your registered business address.
  • The name, job title, work email, and phone number of someone authorized to speak for the business.
  • Your business website address.
You need a role that includes the Manage Account Settings (details, branding) permission to open the page.
Legal Info does not currently appear in the Settings menu. Reach it by adding /settings/legal_info to the end of your Liftify portal address, or ask Liftify support for the link.

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Fill in the form

The page is one form in three sections. Complete all three, then click Save.

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Business

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Address

Address Line 1, Address Line 2, City, State / Region, Postal Code, and Country. Use the registered address of the business, not a job site or a mailbox.

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Authorized Contact

A real person at your business who can vouch for the registration — the carriers may follow up with them. When you save, you’ll see “Legal info updated successfully.” If something is wrong, the message appears underneath the field it applies to and nothing is saved until you fix it.

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Which fields are actually required

The form only marks Company Name and EIN with an asterisk, but the carriers need all of the following before registration can be submitted: Company Name, Legal Entity Name, EIN, Business Type, Business Industry, Website URL, Address Line 1, City, State / Region, Postal Code, Country, First Name, Last Name, Email, Phone, and Job Title. Only Address Line 2 is genuinely optional. Fill in everything else, even though you can save a partly-complete form.

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What happens next

Liftify takes it from there — you don’t submit anything to the carriers yourself. Registration is reviewed by the carriers, and as the page says, updates may take up to 7 business days to be approved. A registration can be rejected if the business details don’t check out against official records. If that happens, correct the details on this page and contact Liftify support so the registration can be resubmitted.

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Troubleshooting

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My texts aren’t being delivered

Check that this page is complete. Incomplete or unapproved registration is the most common reason messages don’t reach customers.

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I get an error on EIN

Enter it as nine digits, with or without the hyphen — 12-3456789 or 123456789. Anything else is rejected.

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I get an error on Phone

Include the country code with a leading plus sign, and no spaces, brackets, or dashes: +15551234567.

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I get an error on Website URL

Start the address with http:// or https://. A bare www.example.com is rejected.

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I can’t open the page

You need the Manage Account Settings (details, branding) permission, and it isn’t available to users whose access is limited to specific locations. Ask whoever manages roles in your account.